Our innovative and disruptive technology can be used to target content, media streams (video/audio/mobile), search, etc. in real time. Media stream targeting utilizes (patent pending) human and machine intelligence to generate contextual feedback and enables IAB compliant non-linear in-stream contextual overlay and in-stream text/image ads to be displayed in real time (patent pending). The contextual ads are not mixed or ingested into the media stream (ie. media and ad streams are different). Linear pre/mid/post roll ads contextual to the media stream can also be shown. The contextual targeting can also be personalized.
tgels enables a video/audio/mobile publisher to better and continuously monetize their streams increasing revenue per stream. Real time events can be targeted increasing the effectiveness/reach of the advertising. Our social targeting makes advertising into a social game enabling a campaign to go viral increasing awareness/exposure/acquisitions.